Market

A new strategy for automatically managing campaigns has entered the open beta testing stage.

Now, when creating a campaign with pay-per-view, you can set a daily limit and select the "Maximum Clicks" strategy.

The service has acquired a new function in the online store builder. Delivery works "out of the box", the entrepreneur will not need to conclude separate agreements with logistics companies.

This is according to an assessment of the segment conducted by OCS, one of the largest IT distributors in Russia. At the same time, domestic vendors occupy most of the market today.

The service is designed for buying and selling product cards between sellers.

The merged company Wildberries & Russ is launching a new opportunity for Russian companies — wholesale purchase of goods.

IT distributor OCS and the Russian company "Okos Intellekt," which develops telecom equipment under the Torus Systems brand, have signed a cooperation agreement.

This is a new tool for promoting special offers from hoteliers and apartment owners.

Advertisers now have access to cross-service special projects, new formats in a single account, advanced analytics tools and offline inventory of Taxi and Drive.

The law introduces uniform rules for digital platforms, including the creation of a register of intermediary platforms, the delimitation of their responsibility with sellers, and standards for order delivery points.

The Yandex team has revamped the payment system for pickup point owners to support partners and accelerate network development.

The deal is designed to strengthen the information security direction in Yandex Cloud - one of the most popular on the platform.

Users now have access to an online service for issuing machine-readable (electronic) powers of attorney. This power of attorney can be used to delegate authority to employees, as well as to work with external services or report to government agencies.

The international logistics operator for express delivery, CDEK, has announced the strategic development of its "CDEK Fulfillment" division for marketplaces.

When setting up targeting in the "Placement" section, advertisers will be able to select a new placement - "VKontakte: In Stories", and then upload a video of up to 30 seconds or an image. An example of how the banner is displayed in stories can be previewed in the preview block.