Translated with AI from the Russian original.

A new tool within the Smart MVNO format development simplifies the launch of branded mobile services based on Beeline's infrastructure for companies.

Partner companies gain access to a ready-made package of services: branded SIM cards and eSIMs, a branded network name displayed in the device interface, and a personal client account. Beeline takes over all the main processes - from technical setup to servicing users on communication issues, while the partner focuses on marketing and connecting clients.

Beeline explained:

Application scenarios can be very diverse - from including mobile communication in a loyalty program to integration with other services. For example, a sports club can offer communication as part of a membership, and a brand or blogger can use a mobile product to build regular interaction with their audience.

The company can choose its own network name, select a logo and color for SIM cards, customize the design of the mobile application, create a tariff line for its customers, and receive a reward for each active subscriber. At the same time, it is not required to obtain a communication license.

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