Translated with AI from the Russian original.

IXBT.pro, an authoritative technology portal with long-term experience in IT and digital electronics, striving to promote innovation and high technology, initiated and organized its first award in the field of digital business platform design. The awards ceremony took place on October 24, 2023, in Kazan, at the Kazan Palace by Tasigo hotel.

As part of the IXBT.pro award, participants were evaluated according to clearly structured criteria, each of which corresponds to a specific nomination. This allowed for a comprehensive assessment of the quality, innovation, user experience, and functionality of the presented business platforms.

Winners by nomination:

1. Best Business Platform Interface Design — VTB Business Platform, Bank VTB (PJSC).

 Nomination features: In this category, the main focus is on the visual component of the interface: aesthetics, professionalism, originality of design solutions, as well as factors such as style uniformity, color harmony, balance of space and typography, and the quality of graphic elements.

2. Effective Customer Journeys and Interaction in a Digital Platform for Business — PJSC Sberbank.

 Nomination features: The jury evaluated the simplicity and ease of use of the platforms, as well as the adaptability and flexibility of the interfaces. The main emphasis was on optimizing customer journeys.

3. Innovative Business Platform Design Solution — Delobank.

 Nomination features: Solutions that go beyond traditional approaches are noted. Experts evaluated not only creativity but also the practical value of innovations.

4. Best Practice in Applying a Design System in a Business Platform — JSC Alfa-Bank.

 Nomination features: the consistency of the design solutions used in the interface, flexibility, scalability, and the ability of the design system to enhance the brand were evaluated.

In the modern era of digital transformation, design plays a key role. The IXBT.pro award emphasizes the importance of this area, highlighting the growing importance of design in the field of digital financial solutions. The award not only motivates professionals in this field to innovate and improve but also provides a platform for exchanging experience, knowledge, and best practices among industry experts.

The main mission of the award is to identify and support outstanding design solutions that improve user experience and optimize business processes in

the era of digital transformation. By recognizing best practices and talents, IXBT.pro aims to raise the standards of quality and innovation in the design of digital financial solutions to a new level.

The IXBT.pro initiative is designed not only to emphasize the importance of design in the modern world but also to create a space for professional growth, interaction, and collaboration of teams implementing digital services for small and medium-sized businesses.

The IXBT.pro award is a competition that not only recognizes the achievements of companies but also encourages professionals from various fields to seek new, effective ways to solve business problems through interface design.

Through the analysis and evaluation of design quality, usability, creativity, and content, the award highlights and promotes best practices and innovations in the creation of digital products. This not only reflects the current state of the industry but also shapes future trends, identifying new standards of quality and user experience.

The organizers express their gratitude to all participants, partners, and jury members for their participation and contribution to the successful event.

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