
Sber Introduces "Marcus" - a Digital Assistant for Marketing and Communications
"Marcus" is designed as an autonomous AI agent for Sber's marketing and communications department.

"Marcus" is designed as an autonomous AI agent for Sber's marketing and communications department.

The system was developed by the subsidiary SberTech based on the open-source Russian ClickHouse DBMS and supports a SQL-like query language.

The platform allows delegating routine tasks to AI agents by describing their operational logic in the language of business regulations without developer involvement or changes to internal IT systems.

With GitVerse, routine tasks can be delegated to artificial intelligence, and continuous integration and code delivery processes can be automated.

Payment can be made at Sber's biometric terminals.

"Multibank" is built on the basis of open banking standards of the Bank of Russia.

Familiar office applications will soon give way to intelligent agents.

The user interacts with the assistant in a dialogue, and the actions are performed by agents autonomously.

The solution is fully developed in Russia and adapted to the needs of business.

Previously, entrepreneurs had to connect to AUSN separately after registration, spending additional time on submitting applications and processing documents.

The service is available in the "SberBusiness" online bank.

The proprietary AI model becomes more accessible for businesses.

The solution will be available to companies and entrepreneurs across the country.