The team at the domestic video hosting platform Rutube is expanding opportunities for production studios, rights holders, and agencies that work with professional content.
This was announced by Sergey Kosinskiy, Deputy General Director of Gazprom-Media Holding, Head of Digital Assets, on the sidelines of the Eastern Economic Forum. Sergey Kosinskiy explained:
We are testing business accounts in pilot mode - the pilot shows high flexibility, manageability and convenience of the format. I note that this is the first such solution for content distribution on the Russian market. The new format allows professional teams to consolidate their channels in a master account, manage a network of authors and receive advanced analytics.
A business account makes it possible to quickly upload and format content on several channels, connect monetization and receive support from an account manager. By the end of 2025, additional tools are planned to be launched in business accounts - settings for access to content and flexible restrictions on access to paid content.
Now on home
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