HR-перезагрузка: подготовка к цифровому будущему

How is digital transformation changing HR management?

The "Digital Heart of the Company: Digital Transformation of HR Management" forum will be held in Moscow on March 25 and promises to be a key event for HR professionals. The event is organized with the support of the forum's general partner, the HR platform "Puls", Sber. In the era of the fourth industrial revolution, when technologies are radically changing familiar business processes, digitalization has become an integral part of effective human resource management.

Image: SP Group
Image: SP Group

The forum aims to explore how digital tools can improve the accuracy and cost-effectiveness of processes, making them more flexible and adaptable. Participants will learn how to get rid of routine paperwork and endless tables in favor of modern technologies.

The forum program includes two parallel tracks dedicated to various aspects of digital transformation in HR. Participants can expect fascinating discussions on topics such as the pros and cons of digitalization, data protection, innovative approaches to using chatbots and artificial intelligence, as well as gamification and KPI management. The discussions will help to understand how companies can not only adapt to new conditions, but also use technology as a competitive advantage.

The forum will feature experts in HR and technology, including Olga Trifanоva, Sales Director of the HR platform "Puls", Maxim Kozlov, Managing Director-Head of the Metaverse Technology Center of Sber, Alexander Lavreev, Technical Director of the Intra-Bank Solutions Tribe, MTS Bank, and other leading experts. Their experience and deep knowledge in the field of digital solutions will be an invaluable resource for participants wishing to implement best practices in their companies.

"Digital transformation of HR is not only about business efficiency, but also about the attitude towards the employee. It is about a culture of trust, transparency and respect. This forum will bring together those who believe that digitalization should start with values, not processes. After all, the success of any company begins with simple and honest relationships with people," emphasized Olga Trifanоva, Sales Director, HR platform "Puls", the importance of not only technological solutions, but also the human aspect in the transformation process.

In addition to informative sessions, delegates will have the opportunity to participate in networking, which will expand their professional horizons and establish useful contacts with colleagues and industry leaders. Interactive formats of the event, including case studies from technology companies, will create conditions for the exchange of experience and obtaining practical knowledge.

More detailed information about the forum, the program and the opportunity to register are available on the official website of the event.

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