Translated with AI from the Russian original.
The Auto.ru team has launched an AI assistant for private car sellers. A block called "Recommendation from Auto.ru AI" has appeared in the personal account, which analyzes the ad and suggests ways to increase its attractiveness to potential buyers.
Within the first three days after publication, the system can generate up to seven personalized tips. They take into account the specific car's features and the ad's condition. For example, AI can suggest reviewing the price, adding interior photos, specifying important trim options, filling out the seller's profile, or detailing the car's service history.
Separate recommendations are related to increasing seller trust. These include publishing an entry in the Logbook and adding a service history. In competitive segments, the system can also suggest using paid promotion for the ad in search results.
Tips are displayed for 14 days or disappear after the recommendation is followed or rejected. This prevents showing the same advice repeatedly.
The new tool is available on the Auto.ru website and mobile app. It is currently operating in test mode – the service team is collecting user feedback and plans to adjust the recommendations.
