To launch campaigns, individual entrepreneurs need to register in the service, replenish the cabinet balance with an amount of 5 thousand rubles or more, and make several settings.
Campaigns are divided into groups, and these are divided into "creatives." This allows you to experiment with different formats, content, and budget volumes. You can launch campaigns in three formats. Among them: a standard static image, video advertising, and an interactive dynamic banner. A special tool, the "Predictor," will help evaluate campaign results.
Marking happens automatically and does not affect the speed of launching campaigns: the platform is integrated with the advertising data operator.