Russian Agricultural Bank is launching digital services of its own design that will help self-employed citizens get rid of the routine in solving problems of promotion and interaction with customers. Thanks to innovative digital tools from Russian Agricultural Bank, the Bank's customers will be able to pay more attention to business development.
One of the key problems for self-employed entrepreneurs using special tax regimes is competition with large companies that have large resources for working with customers and managing sales. To support the self-employed in solving this problem, Russian Agricultural Bank has implemented a CRM system as a service for the self-employed.
In the digital space, it will be possible to store information about current transactions, tasks and upcoming events - this will allow you not to miss anything important, to establish yourself as a reliable and punctual partner, supplier or contractor. The digital service from Russian Agricultural Bank will allow you to track the history of communications and relationships with customers, as well as transactions, so that the entrepreneur can offer them their services and goods, stimulating repeat purchases, increasing customer loyalty and increasing their profits. It will also help to increase audience awareness of the entrepreneur's services and products and the recognition of his brand.
In addition, on the platform, the self-employed will be able to use a service with partners recommended by Russian Agricultural Bank, which will allow the self-employed to find even more customers and strengthen their position in the market. Cooperation with reliable platforms will give entrepreneurs access to the necessary professional resources, helping to expand the customer base and increase profits.
The services will be provided free of charge and available to all Russian Agricultural Bank customers working under a special tax regime.
“The Bank's goals are ambitious, so we are developing digital services for both individuals and businessmen, including the self-employed. This is a fast-growing category of customers: according to the Federal Tax Service (FTS) of Russia, by the beginning of the second quarter of 2024, there were 10 million self-employed in the country, and their number is growing by 8.5 thousand every month. However, their turnover is limited, so digital tools are not always available. We offer them innovative solutions for free, thus providing an opportunity to digitize business without unnecessary costs, get rid of routine and allocate time for the development and improvement of products or services. We intend to further expand the range of solutions provided to this audience, simplifying the most important tasks that entrepreneurs face every day,” comments Elena Baturova, Deputy Chairman of the Board of Russian Agricultural Bank.
