М.Видео-Эльдорадо в 2024 году зафиксировала 40%-й рост продаж видеокарт

The main increase in sales came from models providing high performance in games, 3D graphics, and AI computing. The leader in monetary terms was the Palit RTX 4070 SUPER Dual OC, offering an optimal combination of power and accessibility. It was followed by the MSI RTX 4080 SUPER 16G GAMING X SLIM and the Palit NVIDIA GeForce RTX 4080 SUPER GAMINGPRO 16GB, which are in demand among users focused on 4K gaming and resource-intensive tasks.

Also in the top 5 were the Palit RTX 4070 Ti SUPER GamingPro OC and the MSI RTX 4070 Ti SUPER 16G VENTUS 3X OC, which attracted attention due to their balanced price-performance ratio. These models have become an optimal choice for gamers who prefer to play on ultra settings at a resolution of 1440p and higher.

In quantitative terms, the Palit RTX 4070 SUPER Dual OC also had the greatest success. The top sellers also included the Palit NVIDIA GeForce RTX 4060 Dual OC 8GB, the Palit NVIDIA GeForce RTX 4060 Ti JetStream 16GB, as well as the Palit GeForce RTX 3060 Dual 12G, which remains relevant due to its increased video memory. The list is closed by the Palit NVIDIA GeForce RTX 4060 DUAL 8GB.

The sharp increase in demand for video cards is due to several key factors:

1. Technological innovations — 40-series models support advanced NVIDIA technologies, including DLSS 3, ray tracing, and hardware AI acceleration.

2. Energy efficiency — new video cards are significantly more energy-efficient than their predecessors, which attracts users who want to upgrade their system without having to replace the power supply.

3. Price reduction — the availability of mid-range video cards has increased their attractiveness to the mass consumer, especially against the background of rising prices for premium models.

4. Development of AI and 4K gaming — an increasing interest in calculations related to artificial intelligence, as well as the transition of users to games in 4K resolution, stimulate demand for modern graphics accelerators.

According to forecasts from M.Video-Eldorado, the trend of increasing video card sales will continue in 2025.