The Max messenger now offers the opportunity to place ads via the VK AdBlogger platform. The new tool allows entrepreneurs to promote goods and services in public channels, while channel owners can generate income from advertising integrations.
To participate, creators need to register with VK AdBlogger, add their channel, set placement rates, and accept offers from advertisers. Businesses, in turn, need to set up an account, provide payment details, top up their balance, select suitable platforms, and upload advertising materials.
Channel selection is available using filters by topic, number of subscribers, and the presence of an A+ badge. The catalog also features statistics and analytics to help evaluate the audience and potential effectiveness of placements.
According to Max CEO Farit Khusnoyarov, more than 5,000 of the messenger's creators joined the platform during the month of testing.
Today, Max has over 650,000 public channels with a total audience of more than 390 million subscribers.
VK AdBlogger has been operating since 2024. Prior to the integration with Max, the platform allowed users to order advertising from more than 130,000 creators on VKontakte. The system also automates payments, document management, and ad labeling.