FSP presented three new series of power supplies for the CIS countries — VITA, ADVAN, and MEGA - at the Taiwan Computex 2025 exhibition. How much do these lines surpass your previous ones? Which power supplies do you consider the most innovative?
Despite the fact that many brands have left the market, FSP has always continued to operate in Russia. Our main advantage is our own production facilities and qualified engineers, fresh ideas, and high quality of all products. FSP is known in the Russian market as a power supply manufacturer, offering inexpensive assembly solutions. The most famous models were PNR and PNR PRO, but, fortunately or unfortunately, these models will no longer be available. We prepared for the new season for a long time, studied the demand and desires of consumers, and carefully worked on prices. And together we chose 4 product lines (VIC, VITA, ADVAN, MEGA) that will satisfy everyone's needs.
So, FSP is discontinuing the production of the budget power supply line PNR/PNR pro. What alternatives will be presented in the CIS market?
We plan to release a new, highly competitive product line that will continue the traditions of the PNR/PNR PRO series. So far, this is our "secret weapon", so to speak, remains a secret, so we cannot share many details yet. But we can say the following: we are confident that the exhibition will meet the expectations of the CIS market.
How do you assess your participation in Computex 2025?
Computex continues to define the future of technology, and we are honored to be a part of it. Being here allows us to contribute to innovations that improve everyday life and move the world forward.
The MEGA Series line is positioned as a solution for enthusiasts and industrial artificial intelligence. What technologies ensure its efficiency and quietness?
The MEGA TI series is designed to provide high performance and accuracy. It features an interleaved PFC topology, as well as high-performance Infineon MOSFETs and SiC diodes for power regulation. FSP's patented Micro Tolerance Load Control (MTLC) technology keeps voltage fluctuations within a low range of ±0.5%, surpassing the Intel ATX 3.1 standard. With 80 PLUS Titanium and Cybenetics Titanium certifications, MEGA series devices provide over 94% efficiency, reduced heat dissipation, and virtually silent operation, making them a good solution for thusiasts and industrial artificial intelligence systems.
Conformal coating in the MEGA series protects against moisture and dust. Where is it especially in demand: in mining, in industry, for games?
Conformal coating protects the printed circuit board from moisture, dust, and aggressive elements, ensuring reliable operation even in conditions of relative humidity up to 95%. Although this technology is commonly used in industry and in uninterruptible power supply systems, FSP is proud to be the first brand to bring it to the retail power supply market, providing industrial-grade reliability for gamers, miners, and creators alike.
FSP is actively promoting compatibility with BTF motherboards. What advantages does this give users of your cases?
We believe that chassis that support BTF motherboards provide a cleaner and more organized view of the interior through a tempered glass panel that effectively hides cables. It is expected that in the high-quality motherboard market, BTF motherboards will become a future trend, combining both aesthetic appeal and functional benefits.
Name the main advantage of the ADVAN and VITA series power supplies. Who were these series created for?
The VITA series is designed for users who seek a balance between quality and budget, offering reliable performance in accordance with the latest standards at an affordable price. The ADVAN series is designed for gamers who prioritize quiet operation, providing stable power with low acoustic noise.
What else would you like to please users from the CIS countries? What will appear on the market this year and when?
FSP plans to fully introduce all products of our second generation GEN2 series to the CIS market by the end of 2025. We want all consumers to know that the new FSP brand is not only power supplies, but also PC cases and CPU coolers. FSP will offer consumers a wide range of choices. Our power supply line includes the MEGA series, which has received 80+ Titanium certification, and also has Cybenetics A++ silent certification. The FSP MP7-B CPU cooler line features an air cooler that has been recommended by leading media outlets in Europe and America. We plan to gradually introduce these products to the Russian market, starting in the third quarter of 2025.
How does FSP plan to compete with brands such as Corsair or Seasonic, especially in the premium segment?
They are both worthy competitors, and we always have something to learn from each other. However, what sets FSP apart is that our development and production of power supplies goes far beyond gaming. Our research and development covers industry, medicine, energy storage systems, UPS, etc. This extensive experience allows us to introduce cross-industry innovations into our retail power supply line - such as the conformal coating we mentioned earlier, which meets our industrial standards.
In 2025, many manufacturers are focusing on environmental friendliness. What latest initiatives have been taken by FSP in the field of "green" technologies?
FSP has been implementing "green" technologies for over 30 years. We are constantly focused on developing and supplying highly efficient power supplies to the market. In fact, if you look at the 80 PLUS certification database, you will find that FSP has the largest number of certified models.
How many years have you been working with the distributor 3Logic Group?
FSP has been cooperating with 3Logic Group since its foundation, and this partnership has lasted for more than 15 years. 3Logic Group understands that FSP is working to make our brand younger and more attractive to today's gamers. At the same time, 3Logic Group has demonstrated a firm commitment to closer cooperation with FSP to develop the RU market, which will make it easier for gamers to purchase the new FSP product series. FSP appreciates 3Logic Group's willingness to become one of our strong partners in the RU market.
What is the difference between working with this distributor and working with other distributors in Russia and other countries around the world?
FSP maintains long-term partnerships with 3Logic Group. Even in the current difficult international relations, we continue to use our mutual trust, accumulated over many years, to provide the RU market with the most stable and high-quality products for gamers. The biggest difference is that we are reliable partners pursuing the same ultimate goal - to serve gamers.
What was your cooperation with 3Logic Group in preparation for the new season?
FSP and 3Logic Group will focus their efforts on preparing for the launch and distribution of the new generation of power supplies. We are currently focusing on the summer peak sales, and FSP GEN2 products will be available in the main Russian markets. However, given the real supply conditions, this is indeed a difficult task, but both sides will strive to complete it.
What percentage of your products are promoted by the distributor 3Logic Group on the Russian market? You currently have 3 distributors in Russia - DNS, Marvel, and 3Logic Group.
After all, power supply products are FSP's main business, and 3Logic Group is our main power supply distributor in Russia. Thus, we can say that 3Logic Group accounts for at least 40% of FSP's main partners in the Russian market. Of course, we are currently making more efforts to re-provide FSP to all players from RU, so we are also cooperating at various levels with other distributors and channel partners, such as Marvel and DNS.
Irina Orlova, product manager of 3Logic Group", answered questions from the analytical department of ixbt.pro.
Which of the new product lines presented by FSP at Computex 2025 do you consider to be among the best-selling among your partners?
Of what was shown at Computex 2025, the VITA and MEGA series are of greatest interest, as lines with good potential for the Russian market. There is demand for bronze in retail and in project builds, and top models for heavy graphics cards are also of interest.
Have the new FSP power supply lines already arrived in your warehouses?
VITA, ADVAN, and MEGA – everything that FSP is presenting at Computex2025 has already been ordered. The VITA series is currently undergoing final checks before launch: packaging design – label approval and verification of compliance with requirements in various regions, assignment of part numbers. The ADVAN and MEGA series have already passed this stage, and our order for blocks from these series is currently in production. The first shipment of VITA, ADVAN, and MEGA is expected in August and arrival in September. FSP products will be presented by us and available to our customers by the 2025 season.
By what percentage will the margin level for distributors for new lines be higher than for old lines?
The old FSP lines were supplied in volume to our market until 2021. These were budget solutions from the PNR, PNR-I, PNR-Q, PNR-Pro series. The new series are in a completely different price segment, suffice it to say that the most budget-friendly new models have a bronze efficiency certificate. The necessary and sufficient level of profitability now and five years ago are completely different figures. It is not worth comparing the profitability of budget series then and new series at the moment. It would be correct to note that the estimated price on the Russian market makes the new models interesting and competitive for both retail customers and project solutions.
How do you assess the demand for new FSP power supplies?
As high, and there are several reasons for this: FSP blocks are known in our market and have a good reputation, a wide model range allows us to meet demand in different segments, from budget solutions to models for top graphics, the manufacturer's pricing policy is able to interest our customers.
What distributor status did your company 3Logic Group receive from FSP, and what does this give you as a distributor?
FSP and 3Logic Group have been cooperating for more than 15 years. After a break due to the reconstruction of business processes, FSP decided to return to the channel business and to our market as well. We are happy to see our old partners and are happy to resume cooperation. For us, as a distributor, it is important to give our customers and partners the opportunity to choose what suits them in terms of price and needs, as well as to ensure the availability and service of products. The manufacturer has a range of products available for shipment, individually works with orders for project builds, provides marketing and technical support, as well as warranty support for its products.
Do you, as a distributor, help the vendor in servicing its products? Service maintenance is one of our responsibilities as a distributor. The 3Logic Group warranty department provides replacement/repair throughout the country, which is more than a hundred service centers with which we cooperate. Established service and clear work of the warranty department is our strong point.
Distribution in Russia is not going through the best of times right now. How does 3Logic Group feel on the Russian distribution market?
Just like usual – a lot of work, a lot of questions need to be solved quickly. Our market has never been simple, it requires attention, accuracy, and flexibility. New inputs do not allow us to stop, something is constantly changing and happening. Movement is life. We are supported by our partners: manufacturers and customers, and we try to be the best for them.
In what percentage ratio do you promote FSP power supplies for builds and for projects?
Before the change in the model range, 80% went into assembly, the rest into the channel. Now the model range has changed dramatically. The manufacturer is focusing on models for retail, for example, the ADVAN and MEGA series can be used in assembly, but will be of interest primarily for retail sales. It can be assumed that the ratio will be 60 to 40 between assembly and channel sales.